marcado

The receptionist you never hired.

Books, cancels and reminds your clients on WhatsApp. No contracts. No salary, no holidays.

Official on WhatsApp Business · in beta

Your client books in a single message.

No apps. No forms. They message you like always — and Marcado replies 24 hours a day.

Works on the WhatsApp they already have
M
Marcado · Coach
Official bot · online
Today
Good morning, Ricardo 👋Thursday · 7 May
3
sessions today
12
this week
0
no-shows
Today's sessions
09:30
Maria SilvaMobility · 60 min
18:00
Miguel CostaStrength · knee pain
19:30
Joana ReisHypertrophy · wk 3
3 clients haven't checked in for 7 days. Want to send a gentle nudge?09:14
Message
M
Marcado · Assistant
Official bot · online
Today
Hi 👋 What can I help you with?09:13
Book a session09:13
Available · tomorrow
18:00
60 min · strength
19:00
60 min · strength
20:00
60 min · strength
19:0009:14
Confirmed
Friday 8 May · 19:00
Reminder at 17:00
09:14
Message

WhatsApp booking software for personal trainers in Portugal

Marcado is the WhatsApp booking agenda for personal trainers, studios and gyms in Portugal. Automatic scheduling, 24h and 2h session reminders, no-message cancellations and Google Calendar sync — all inside the WhatsApp Business your clients already use.

For trainers

You train. Marcado answers.

Marcado handles the booking back-and-forth so you can stay focused on the floor.

Before
you as receptionist9 msg · 23 min · the next day
R
PT Ricardo
online
Yesterday
hey i want to book a session10:14 PM
still got slots this week?10:31 PM
hello??11:02 PM
Today
morning maria, sorry just saw this8:42 AM
tue and thu at 6, fri at 78:42 AM
and wednesday?8:51 AM
full8:58 AM
ok thursday then, 6 but not sure i'll make it9:05 AM
Message
After
with Marcado4 msg · 12 sec · automatic
M
Marcado · Assistant
Official bot · online
Yesterday
hi i want to book a session10:14 PM
Hi Maria 👋 Here are your options — which one?10:14 PM
Thu 6pm10:14 PM
Confirmed
Thursday 8 May · 18:00
Reminder on Wednesday at 6pm
10:15 PM
Message
How it works

Booking. On autopilot.

All in plain WhatsApp.

1

Add a client by link

Share your link. Clients sign themselves up — no lists to keep.

You
2

Open a slot

Open a session in seconds. It's live for clients the moment you save.

You
3
auto

Reminders go out on their own

24 hours before and 2 hours before, every client gets a WhatsApp reminder.

Marcado
4
auto

Cancellations come back to you

If a client cancels, the slot reopens and you get pinged. No chasing.

Features

Fewer messages. More training.

Every feature designed for the day-to-day of a personal trainer — without the weight of a SaaS built for big gyms.

Automatic welcomes

After every booking, a message with where to find you, what to wear and what to expect. Clients arrive prepared.

Self-service booking

You share a link, clients book themselves on WhatsApp. No app, no forms, no back-and-forth.

Bookings 24/7

Accepts requests while you train, sleep or take a day off. Clients don't wait — you don't interrupt anything.

No conflicts, ever

Knows your schedule in real time. Blocks busy slots and prep time. Zero double-bookings.

Reminders that cut no-shows

24h before and 2h before — automatic WhatsApp messages so clients don't miss sessions.

Synced with Google Calendar

Your real calendar is the source of truth. Bookings, cancellations and blocks always aligned.

The booking journey

From your link. To their session.

No app, no friction. From your link to a confirmed session — and a cancellation when life happens.

M
Marcado · Assistant
Official bot · online
Today
can I postpone Thursday's session?14:31
Available this week
Fri 18:00
60 min · strength
Fri 19:00
60 min · strength
Sat 10:00
60 min · mobility
Fri 19:0014:33
Rescheduled
Friday 8 May · 19:00
Old session cancelled
14:33
Message
1

They see your link

Right where they already follow you — Instagram bio, a story, or a direct message. One link, no detour.

2

They tap a button

WhatsApp opens with your name at the top. No download, no sign-up, no password — the chat they already use.

3

They pick a session

The bot shows open slots as buttons. They tap one and confirm — booking done in seconds.

4

They get a confirmation

WhatsApp confirms instantly. The slot is locked, the agenda updates — no action needed from either side.

5

Reminders go out on their own

Marcado pings your client 24 hours and 2 hours before the session. Fewer forgotten sessions, fewer no-shows.

6

Cancelling is just as easy

Two taps in WhatsApp and the slot is freed. You're notified, your agenda updates, the spot reopens for someone else.

Pricing

How much does your receptionist cost?

Two service tiers. No setup costs, no lock-in, no hidden clauses. Cancel whenever you want.

Marcado Solo

For PTs with 1-on-1 sessions.

€14/ month
  • Answers clients 24/7 on WhatsApp
  • Automatic confirmations and cancellations
  • Reminders 24h and 2h before the session
  • Google Calendar sync
  • Reschedules with no back-and-forth
  • Daily briefing of your day (Marcado Coach)
  • Up to 20 active clients
Book a demo
Most chosen
Marcado Group

For PTs with group classes and bootcamps.

€25/ month
  • Everything included in Solo
  • Group classes and sessions (multiple clients in the same slot)
  • Automatic capacity — full slots marked as "fully booked"
  • Personalised welcomes for new clients
  • Unlimited active clients
Book a demo
10 spots · applications open

We're looking for 10 PTs to build Marcado with us.

It's not a free trial. It's a partnership programme — you'll help shape the product from day one and keep 50% off for life.

What you get

  • 6 months free of the full Group plan — WhatsApp, every feature
  • After the 6 months, 50% off for life on Group — €12/month forever
  • Direct WhatsApp line for questions and requests
  • Your logo and photo on the landing page (if you want)
  • A direct voice on the roadmap during the first 6 months

What we ask

  • Use Marcado with at least 10 active clients
  • 30 min chat every two weeks (first 2 months), then monthly
  • Permission to use anonymised usage data
  • Honest written feedback — not "it's great"
  • One testimonial at month 3 if you're genuinely happy

Only 10 spots. We'll pick a representative sample — from solo PTs to studios with several trainers.

I want to apply
FAQ

Questions people actually ask us.

Don't see yours? Email us.

How long does setup take?
Most PTs are up and running in less than 15 minutes — connect your WhatsApp Business number (2 min), set session types, schedules and cancellation rules (10 min), then share your marcado.pt/your-name link (1 min). No developers, no manuals.
How is Marcado different from Calendly or Acuity?
Calendly needs your clients to open a link, pick a slot, and fill in a form. Marcado lives inside WhatsApp — they message you like they always have, and the assistant handles the booking right there. No installs, no external pages, no friction.
Do my clients need to download an app or create an account?
Never. They talk to the assistant directly on the WhatsApp they already have. No account, no password, no friction. Returning clients are recognised by their number and book another session in seconds.
Can I migrate from another booking tool?
Yes — we import from TrainerSpace, Trainerize, Glofox, and CSV from anywhere else. Most PTs are fully migrated in an afternoon, with their entire client history intact.
What happens to my data if I cancel?
It's yours. You can export your full client list, history and revenue records as CSV at any time, even after cancellation. We delete everything from our servers within 30 days of account closure, no questions asked.
Is Marcado available outside Portugal?
For now we're focused on Portugal — that's where we're building with our founding partners. Spain and Brazil are on the roadmap for late 2026, with full support for euros, reais and Stripe.
How does the bot handle cancellations and reschedules?
The client sends a message and the bot handles everything — confirms the cancellation, offers new slots, updates your schedule and frees up the slot for new bookings. You set the rules (how many hours in advance they can cancel) and the bot enforces them.

Ready for the receptionist you never hired?

15-minute demo, no commitment. I'll show you the product running and you decide if it makes sense for you.

Book a demo

We're still in closed beta. Leave us your email or phone and we'll get in touch the moment the next demo opens up.

We only use this contact to let you know when the demo is available. Data controller: Marcado, Porto. You can request access, correction or erasure any time at [email protected].

For details on how we handle your data, see our Privacy Policy.